Just like all other natural materials, wool is known to humanity for thousands of years. However, it has always been taking an extraordinary place in the fashion ad culture of various peoples. Wool is not just a material for millions of people. It is so diverse and...
We all have heard about the term “Greenwashing,” and for those who haven’t, let’s break it down. Eco-friendly, ethical, environmentally friendly, sustainable — these are just a few of the buzzwords being used to promote sustainable brands and...
Through discussion with my friends, I realize there are few misconceptions about sustainable fashion and its concept. In this blog, I want to address that there is more than just practicing sustainable fashion. It is more like a mindset change that we need to...
One of the most ancient fabrics known to humankind, Linen has incorporated in our minds so deeply that it has become an identity. When the fabric market is dominated by cotton, viscose, and synthetic materials, we continue to refer to all bedclothes and some garment...
Conscious living is a pretty hype concept today. Many brands even built whole marketing strategies, persuading us that buying from them is a part of conscious consumption and life. They say that the modern world offers endless possibilities. You may become whoever you...
Recent Comments